Prove Your Value #TypeANYC

Our closing keynote speakers are Debbie Bookstaber of Element Associates and Ciaran Blumenfeld of Hashtracking. Both speakers know things from the blogger side and the business side. Prove Your Value Showing brands your ROI can be difficult. How can you demonstrate your value? What’s the Goal? We’re often excited to work with a brand that we lose […]

Power of Parents #TypeANYC

Today’s 1:30 session features the Parenting Bytes podcast crew (Rebecca Levey, Andrea Smith, Amy Oztan, Nancy Friedman, Lance Somerfield) They are recording their podcast live with us today. 55% of active daily social media moms have made a purchase based on a blog post review. But in a general Facebook poll, they found that the […]

Blogger-Brand Relations: Not a One-Night Stand #TypeANYC

For our 11:00 session, we’ll be hearing from Melanie Feehan, Ellen Gerstein of Save the Children, and Kristin Hylek of McDonald’s. This is a big deal for me, as I would prefer to form long term brand relationships than have only short term one-off sponsored posts or reviews. (I do have lengthy relationships with my regional McDonald’s […]

Blogger Outreach by Generation #TypeANYC

For our 10:00 session, we’re hearing  from Amanda Henson of Feedblitz and Type-A Parent, Kelly Whalen of Centsible Life and Anne Paris of Midlife Boulevard – moderated by David Griner of Adweek. Blogger Outreach by Generation Many of us have been in the blogging community for a long time. Lots of hands for 5+ years of blogging. Many fewer […]

Building a Fiercely Loyal Community with Victoria Taylor #TypeANYC

Our opening keynote speaker at Type-A Bootcamp in NYC is Victoria Taylor, aka chooter on reddit and @happysquid on Twitter. I’m here as a 2015 Type-A Conference Ambassador (disclosure: my conference pass was free, but I’m paying for my own transportation and lodging) and as a liveblogger. Victoria was instrumental in communicating between reddit moderators […]

Who’s an Ambassador for the 2015 Type-A Parent Conference? I Am!

I am pleased to announce that I was chosen as a Type-A Parent Ambassador for this year’s #TypeACon! My fellow 2015 Type-A Parent Ambassadors include Anne Parris, Kelly Whalen, Amiyrah Martin, Lisa Lehmann, Nicole Bullock, and Jamie Lieberman.  The Type-A Conference was the first blogging conference I ever attended back in 2009, and I haven’t missed […]

I’m a Polyvore Addict | Fandom Friday

Once I started playing around on Polyvore, it was already too late. Suddenly, I could create beautiful things, when once I had a terrible time making anything visual that looked anywhere near the way I wanted it to look in my head. I’ve made some sets I’m really proud of. Here, let me share some […]

Blogger Town Hall Meeting #TypeACon 2014

The Blogger Town Hall Meeting has always been one of the highlights of the Type-A Parent Conference, and I can’t imagine it will be any different this year. Kelby is starting us with a few announcements, but she’s getting really emotional about how much this part of the conference means to her. Soon after the […]

Keynote Panel: Professionalism and Ethics in New Media | Jen Reeves, Melanie Nelson, Sarah Pinnix #TypeACon 2014

We’re here now with Jen Reeves, Melanie Nelson, and Sarah Pinnix to talk about a sometimes touchy subject in our industry: professionalism and ethics. Professionalism and Ethics in New Media “We don’t want to insult. We want honesty. We don’t want to point fingers…” What Should You Consider Before You Agree on a Relationship? Tags: #TypeACon, blogging, social […]

Morning Keynote: The Power of IRL | Thom Singer #TypeACon 2014

I was speaking with Thom Singer “The Conference Catalyst” briefly before his keynote began, and he told me another attendee had commented to him earlier that she was tired. He said that’s okay, because he’s going to wake us all up – hopefully in a good, non-obnoxious way. His energy level is pretty high, so hopefully […]